Don't know about you but I'm always looking for those few activities that make the most difference.
Not the busywork. The stuff that actually moves the needle.
So I sat down and wrote down what the 95%/5% is for a local business.
Looking at a whole lot of client accounts that I manage AND feedback I get from fellow guys in the field, here's the 5% effort that gets you 95% of your results.
Just two things:
1. Have a Google ads campaign optimised for your search terms and location.
2. Simple landing page optimised for your search terms and location.
That's it. ONLY those two things. All you need to get massive results.
Can you add more? Yes.
Would it help? Yes.
Do you need it? No.
This is genuinely the Pareto 95/5 of local biz.
Now go forth and do this. You won't regret it.
And if you don't want to do it... we can do it for you. Check the P.S.
Talk soon,
Adir
P.S. If you're thinking about running Google ads for your local business. We put together a 2 pager for you that explains why you should do it and how we'll make sure everything is set up AND done for you properly. Just fill out the form below and mention "Google Ads 2 Pager" and we'll send it over.